I worked hand-in-hand with Orcas, Inc.’s team to create this app, a self-guided health and wellness platform tailored to its user population. I rolled on the project during the beta testing phase to craft content and better the user experience. The app, which was later absorbed into another app through iterative development, CoachHub, takes user through holistic intervention pathways. For instance, if a user is suffering from hypertension, the pathway can also address related conditions, such as depression and/or obesity.
RoleApp UX Content Strategy Email marketing Content Development Wireframe Development
TasksContent strategy UX Copywriting
Amy Birney, director
Brad Pilsner, Designer, Developer
Orcas, Inc. Product owners