The Challenge
At least 19 million Americans experience depression each year. Together with Orcas, Inc., Aimee helped craft an online tool that helps customers, subscribers and patients assess and improve their mood.
The Solution
MoodHacker encourages self-management through a practical, real-life, and holistic intervention approach. Healthy habits that encourage physical activity, sleep, nutrition, and social support are woven into the user experience. Aimee helped craft and write the personalized messaging to help guid users through the app, as well as the help videos, and the emails based on behavioral therapy and positive psychology.